UX strategy & audits
Understand the business, audience and current experience. Identify friction and prioritise what needs to change.
DESIGN WIZ TECH · UI/UX DESIGN SERVICES
Based in Noida, India, DWT provides UI/UX design services for business websites, apps, publishing platforms and internal tools. From UX strategy and design systems to delivery, we connect audience needs with business goals.
Led by Manish Sinha, DWT brings 25+ years of design and digital media experience to product decisions, user journeys and delivery.
DWT CAPABILITIES IN UI/UX
Focused support for business websites, apps, publishing platforms and internal tools.
Understand the business, audience and current experience. Identify friction and prioritise what needs to change.
Organise content and map user flows so people can find, understand and act on what matters.
Make the structure and interactions tangible before detailed design, with flows and prototypes for review.
Design readable, consistent interfaces for desktop and mobile, with attention to content, accessibility and interaction.
Create reusable components, typography, colour and interaction patterns to support a consistent product experience.
Prepare Figma files and design guidance, work with development teams and review the implemented experience.
SELECTED CASE STUDIES
Selected DWT engagements across publishing and enterprise UX.
Responsive design for a Hindi business news experience.
DWT’s engagement covered wireframe-led UI/UX and responsive design deliverables for desktop, mobile and AMP, with Figma handoff.
A business publication needs a consistent reading and navigation experience across devices.
Wireframes, responsive page designs and Figma design files. The design engagement was completed and handed over.
Founder-led design direction and client delivery through DWT.
Visit Business Standard HindiCMS UX work through Design Wiz Tech.
A separate DWT engagement focused on CMS user experience, building on Manish’s background in media and digital product design.
User experience for a content management system in a media organisation.
The CMS UX engagement was completed through DWT.
Media product leadership, editorial systems and design for the teams who use digital platforms every day.
From platform design to ongoing publishing support.
DWT designed and developed the website from scratch and continues to support maintenance, publishing technology and digital consulting.
A specialist publication covering governance, bureaucracy and public service.
Website design and development, WordPress maintenance, publishing support and website advertising placements.
A continuing relationship that extends beyond launch into day-to-day platform needs.
Visit Indian MastermindsA coordinated refresh of a Hindi news website.
Redesign and maintenance work covering key publishing templates, typography, colour and UI/UX refinement.
News content needs a coherent experience across article and category pages.
Header, footer, single-post and category templates, alongside website updates and ongoing maintenance.
Consistent page structure, readable typography and a shared visual system across core templates.
Visit Sarkari KhabrenWebsite work across three related Hindi news properties.
Work across Shresth Bharat TV, Shresth UP TV and Shresth Uttarakhand TV, including WordPress platform and migration support.
Three related publications with a shared Hindi website structure and distinct regional identities.
Website operations, WordPress support and migration work across the group’s properties.
Managing common platform needs while retaining the identity of each publication.
WIDER DWT PORTFOLIO
Selected work by DWT and the professionals working with us, across publishing, websites, digital products and brand identity.
Wireframe-led UI/UX and responsive design for a Hindi business news publication, with desktop, mobile and AMP designs delivered in Figma.
Visit websiteA specialist publishing website designed and developed from scratch, with continuing WordPress maintenance, publishing technology and digital consulting.
Visit websiteA coordinated refresh of core news templates, including header, footer, article and category pages, supported by typography, UI/UX refinement and website maintenance.
Visit websiteA local media platform founded by Manish Sinha, covering Noida, Greater Noida and Delhi NCR. A working example of publishing UX, editorial workflows, search visibility and audience engagement.
Visit websiteOne umbrella experience for two event identities, bringing passes, sponsors and exhibitors into a shared structure.
An approachable experience connecting individual investors with experts, advisors and event registration.
Visit websiteA conference experience for institutions, regulators, sponsors and exhibitors, organised around speakers and sessions.
Visit websiteA business website for a commercial real estate brokerage, with a focus on clear positioning and confidentiality.
Visit websiteA marketing experience explaining an AI investing platform and its approach to personalised, risk-based investing.
Visit websiteA bilingual health-awareness platform with camp registration, report access and volunteer onboarding.
Visit websiteA corporate website bringing omnichannel advertising services and multiple product platforms into one story.
An enterprise platform website presenting publisher solutions across yield, traffic protection and reach.
Visit websiteA product microsite explaining a self-serve programmatic platform and its campaign capabilities.
Visit websiteA product microsite making contextual YouTube intelligence and brand-safety capabilities easier to understand.
Visit websiteAn event website with speaker programming, registration and session recaps.
A website for a publisher and advertiser network, presenting its services and partnership proposition.
Visit websiteWebsite designed and developed from scratch, with ongoing maintenance and digital consulting.
Visit websiteBusiness website design and development with continuing maintenance and platform support.
Visit websiteLogo variants, Exo typography, purple and magenta colours, stationery and email signature guidance.
Explore the brand identityRose gold and brown identity, Poppins typography and consistent applications across digital and physical materials.
Explore the brand identityThis selection includes DWT engagements and work from the professional experience of people working with us. Contributions and delivery scope vary by project; a project’s inclusion does not imply that every part was delivered by DWT.
BRAND IDENTITY & DIGITAL CONSISTENCY
Brand guideline examples from the work of professionals working with DWT, connecting identity with consistent digital experiences.
A P/S monogram, wordmark and service descriptor form the identity. The guidelines specify light and dark logo use, monochrome variants and a purple-to-magenta colour palette.
An initial P symbol, wordmark and service descriptor, supported by rose gold and brown colours, create a shared visual language for digital and physical materials.
PROFESSIONALS WORKING WITH US
DWT brings design and technology professionals together around your project.
Manish leads the UX and design direction. The delivery team is shaped around the agreed scope, with clear responsibilities from design through implementation.
Meet Manish SinhaBusiness requirements, user journeys, priorities and design reviews led by Manish.
Information architecture, wireframes, responsive interfaces, prototypes and component systems.
Website and platform implementation, integrations, publishing systems and technical support.
Content organisation, editorial workflows and search visibility aligned with the product experience.
MY PROFILE
Founder, Design Wiz Tech
Senior Product Design & Digital Experience Leader
25+ years shaping digital products, leading design teams and bringing ideas into operation.
My experience spans media, publishing, education and consumer platforms. I have led design at HT Media, Times Business Solutions and Adda247, and UI/UX at Zee Group.
At DWT, I lead product and UX direction, stay close to client conversations and help connect business priorities with design and implementation.
HT Media · Times Group · Zee Group · Adda247
LEADERSHIP EXPERIENCE
Leadership across news, education, consumer products and digital businesses.
Lead product strategy, UX, website experience and publishing systems. Bring design, content and development decisions together from discovery to delivery.
Led design across Hindustan Times and Live Hindustan. Directed app redesigns and worked with product, editorial and engineering teams on shared design systems.
Led design for digital learning products and content experiences serving students.
Led product and design across India.com, BollywoodLife, BGR, CricketCountry and TheHealthSite, covering web and mobile experiences.
Led UX, brand and digital product design for TimesJobs, TechGig and SimplyMarry, working with multidisciplinary teams and business stakeholders.
Stanford GSB Executive Education in design thinking · IDEO U · Cooper · HCI at IIT Bombay
HOW WE WORK
We agree the scope, deliverables and review points around your product and business needs.
Review your audience, business goals, existing journeys and content. Define the priority problems and project scope.
Develop information architecture, user flows, wireframes and prototypes to review key journeys.
Create responsive interfaces and reusable design patterns, with review and refinement against the agreed requirements.
Prepare design files and guidance, then support development and check the implemented experience against the designs.
Need to understand the issues first? Our website conversion audit is a focused starting point for reviewing an existing website.
Explore the website conversion auditCOMMON QUESTIONS
What to expect when working with Design Wiz Tech.
We support UX strategy and audits, user journeys, information architecture, wireframes, prototypes, responsive UI design, design systems and implementation handoff. The scope is agreed for each project.
Yes. We review the existing experience and business needs, identify priority journeys and develop revised structures and interfaces. If you need a focused review first, start with our website conversion audit.
Yes. Our selected work includes editorial websites, WordPress publishing platforms and CMS UX. These projects require attention to reading experiences, navigation, publishing workflows and the people operating the system.
Depending on scope, deliverables can include user flows, wireframes, responsive screen designs, prototypes, reusable components and Figma files with handoff guidance. We define these before the project begins.
Manish Sinha, founder of DWT, leads UX and design direction. Design and technology professionals work with us according to the project’s agreed requirements.
Email DWT with your website or product link, business goals, priority problems and expected scope. We discuss the requirements and agree deliverables, timing and an estimate before work starts.
WORK WITH DWT
Share your website or product link, goals and priority challenges. We’ll discuss the scope for a UI/UX redesign, new website or app, design system or internal platform.